The Benefits of Microsoft Azure B2B and B2C

How can Azure’s new B2B and B2C offerings benefit your organization?

This webinar, broadcast on 13 October 2016 was presented by Jose Rojas and Sarat Subramaniam, Principal Program Managers on the Azure team at Microsoft.

Sarat discussed how Azure Active Directory (AD) B2B collaboration enables organizations to give access to corporate applications from partner-managed identities. Managing users is simple, as each company federates just once with Azure AD and each user is represented by a single account. Azure B2B also increases security by quickly revoking access if a user is terminated.

Jose discussed how Azure AD B2C meet the requirements of organizations building consumer-facing applications and how Azure AD B2B meets the demands of organizations that need easy and secure collaboration with partners.

Azure AD B2C can scale to hundreds of millions of consumer identities. Built on an enterprise-grade secure platform, Azure AD B2C keeps your organization, applications, and consumers protected. With B2C, consumers can sign up for applications using existing social accounts such as Facebook, Google, Amazon, or LinkedIn, or by creating a new set of credentials.

About Jose Rojas and Sarat Subramaniam
Between them, Jose (pictured right) and Sarat (pictured below) have decades of experience developing creative and innovative customer solutions. Jose is Principal Program Manager on Microsoft’s Azure Active Directory B2C team. Sarat is Principal Program Manager on Microsoft’s Azure Identity and Collab Fabric team.

Sarat says: “I focus on empowering all organizations in the world to vaporize barriers to communication and collaboration – and enable them to work across physical, geographical and legal boundaries to innovate and deliver massive value in a simple, secure and compliant manner – while maintaining control on their data.” (Follow Sarat on Twitter @sasub).

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